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JURY’S SPEAK

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Raj Nair
CEO & Chief Creative Officer, Madison BMB.

“Today, there is really very little in the whole wide world that India is not already at the forefront of. And when you speak of India, can Indian brands be far behind? Now there’s an example of a rhetorical question that needs no answer. Be it on the grounds of brand desirability, recall, power and pull, positioning and value, Indian Brands are fast on their path to becoming world – beaters in every sense of the word. Which is why this initiative from WCRC to identify India’s Most Promising Brands and to put them on a globally recognised platform becomes super crucial. And one cannot applaud and appreciate WCRC’s efforts enough in this regard. Because herein are the next global leaders, the next path breakers, the roster of Indian brands that will lead the way for others, in India and elsewhere around the world. So quite obviously, it is exciting to be part of a jury that is involved in selecting India’s Most Promising Brands. Which continue to contribute to Brand India’s story of success.”


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Rohit Ohri
Chairman & CEO, FCB Ulka Group

“It is an honor to be a part of India’s Most Promising Brands 2016 – an initiative to discover the most promising brands and ideas from the Indian subcontinent. I congratulate WCRC on a commendable job of recognizing Indian companies that are emerging to be key players in a global arena. With its vast industry experience and deep brand knowhow, WCRC is both well poised and committed to help the best of Indian brands catapult to a wider global audience. Today, Asian economies led by India, are fueling the global growth engine. India is not only the fastest growing economy but also the fastest growing startup ecosystem in the world. Today, an increasing number of brands and new business ideas with global ambitions are emerging from India. In this current context, the importance of this initiative in recognizing these harbingers of positive change can’t be stressed enough. The future of the Indian juggernaut will be scripted by the courage and creativity of the brands recognized here today.”


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Bobby Pawar
MD, CCO, Publicis South Asia

“In all the conversations celebrating the Indian economy one amazing fact sometimes slips through the cracks. Many Indian companies have boldly stepped beyond our national boundary. They are making their presence felt in many parts of the globe. They are taking Make in India to the world. WCRC realizes, this not only needs to be recognized, it needs to be celebrated. Their effort India’s Most Promising Brands 2016 is a great way to do that. And I am honoured to be a part of it. Through this I hope we can spur more brands that are born in this nation to expand their horizons.”


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Arun Iyer
Chief Creative Officer, Lowe Lintas

“It is an honour to be on the jury of the India’s Most Promising Brands 2016. Brands today live in an extremely complex media landscape and in this reality to stand out and be recognised is a challenging task. WCRC has conceptualised and instituted an award that sifts out the brands that have had the maximum impact. The importance of an award like this in a cluttered brand world today cannot be overstated. The brands recognised here would definitely be game changers in their respective industries, and would be on their way to play on the global stage.“


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Carlton D’silva
CEO, CCO, Hungama Digital Services

“I am very honoured to be a part of ‘India’s Most Promising Brands 2016’. We live in very exciting times. India is experiencing a start-up boom and with a large share on the worlds unicorns originating from India it will be exciting to see the creativity and strategy of the next generation companies that will make a mark moving forward.”

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