R-pure, the name itself reflects the philosophy and the foundation stone on which it has been built, Purity.For centuries now, spices occupy a very important place in Indian Cooking and spice blends are passed as treasures through generations in Indian families. So in a country like India, where precise tastes, are as important as life, serving the right spice blends are both a challenge and a matter of pride for the brand.
BLAZE TO BRILLIANCE
Established in July 2008, as a proprietary of Rajeev Gulati, R-Pure has been transformed into a company in the financial year 2012-13. Dealing in agro products, primarily in spices-whole, ground, single as well as blended; wheat products like Vermicelli, long, short and roasted; Pasta in different shapes; both Indian made and imported, the company has recently introduced Suji Toast. The company now focuses on bakery products as well. A separate plant of 16000sq ft. has been established to promote sales of these products. Vegetables products like Ketchup and continental sauces, ready cooking pastes, ready to eat pre-cooked packed food and many more shall follow thereafter.
Indian footprint is clearly visible on the World Chart of Spices in any era. India being the oldest civilisation, has not only introduced the world to spices, but was the epicenter of spice trade. The quality and taste of R-Pure products has been highly appreciated by the customers. Therefore the production capacity has been enhanced to double, merely within four months of its introduction in the market.
ENGAGEMENT THAT ENTHRALLS
Managing Director, Rajeev Gulati possesses long and wide experience in processing spices and is a director of the largest spices processing company in India. He has worked over time in introducing new blends specific for every recipe, its production and marketing and making that company the most respected spice processors in the country and renowned in the world. He has to his credit to establish overseas trading office in the UK and a fully automatic processing unit in the UAE.
A resolute beginning was made in 2008, for manufacturing powdered spices, Vermicelli, Roasted Sevian and texturized Soya. To R-pure success has come earlier and the market has responded well. Stream of orders has compelled the processors to excel to newer heights urgently. Now in a modern facility at Faridabad (HR.) of more than 1 lakh sq. feet of space, the production is in full swing since Feb’ 2010 and expanding by the day. Maintaining the tradition of processing spices, state of the art plant with capacity of over 35 tonnes per day are installed and busy supplying more than 70 blends and spices. Many of these blends, namely Bharwan Bhindee, Bharwan Karaila, the Achari, Karahi and Pranatha range of blended spices are unique and are giving new taste and flavour to the customers.
With a vision to make India a hub for processed food with its changing trend from cooking at home to pre-cooked within India and taking the cooked food to the global table is the ultimate goal of R-pure.