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Runwal Group – Creating world class value and assets for its consumers


wcrcint - March 15, 2022 - 0 comments

Selected as one of India’s Most Trusted Brands 2021-2022, Runwal Group provides exception value to its consumers through its world class infrastructure development.

COMPANY NAME: Runwal Group

PRODUCT/SERVICE OFFERING: Residential & Commercial project

COUNTRY: India

PROMOTER/DIRECTOR: Mr. Subodh Runwal, Chairman

Mr. Subodh Runwal, Chairman, Runwal Group

COMPANY VISION & MISSION: 

Mission: To make every interaction with the company for our external stakeholders a transparent, positive and pleasant experience. To become initiative-driven and entrepreneurial in our day-to-day operations.

Vision: To be ethically, aesthetically, and operationally, Mumbai’s real estate company of choice. To set the highest standards in terms of architecture, product design and urban living. To be the partner of choice for global capital and strategic partners looking to enter the Mumbai real estate market through not only the creation of superior value, but also the demonstration of industry-beating corporate governance and compliance.

COMPANY VALUES: Runwal Group’s belief in ethical trade practices, commitment to offering high-quality residences, the urge to innovate and the customer-centric approach has helped establish it as one of the leading developers in India.

YEAR OF ESTABLISHMENT OF THE BRAND:  1978

CORE COLOUR COMBINATION OF THE BRAND: Golden yellow & white

POSITIONING STRATEGY OF THE BRAND: Positioning to be one of the leading and trusted real estate brands in India

PUNCHLINE OF THE BRAND: With you, always.

MEDIUM OF PROMOTIONS USED TO PROMOTE THE BRAND IN THE LAST 2 YEARS:

Advertising, OOH, Digital marketing, PR, Social Media, BTL, Print, TV & Radio

ETHOS OF THE BRAND:

Customer centricity, Quality, Trust, Transparence, Innovation

EXPLAIN THE 5 MOST CRITICAL SUCCESS FACTORS OF THE BRAND:

Customer centricity – The brand has always thrived on its customer-centric brand values.

Quality – Our brand has never compromised on serving the best-quality of projects in the city

Timely Delivery – Our brand stands out in keeping promises to deliver the projects on time to customers

Transparence – The priority of Runwal group is its ever growing customers. The group assures with 100% transparency in providing the required details while they make a purchase decision

Innovation – From providing world-class infrastructure to state-of-the-art amenities, the brand has collaborated with many crème architects and designers to provide the innovation that is needed today.

THE CORE VALUES THAT DRIVE THE BRAND

Customer centricity, Quality, Trust, Transparence, Innovation

HOW DO YOU CONNECT WITH YOUR TARGET MARKET

By means of various marketing activities, Corporate Social Responsibility activity & events 

IMPACT THAT THE BRAND HAS CREATED IN THE MINDS OF THE CONSUMERS: Providing 100% transparency and timely delivery of our projects to the customers has build the trust in our brand over the years

MILESTONES OF THE BRAND IN THE LAST FIVE YEARS:

Completion of Runwal Greens – Mulund West

Launch of Runwal Pinnacle, one of the tallest residential projects in Mulund

Launch of Runwal Gardens, an iconic 115 acre integrated township in Dombivli

Completion of Runwal Forests – Phase 1 at Kanjurmarg

Launch of Runwal Avenue, a residential development with integrated high street at Kanjurmarg

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