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RAK CERAMICS UAE


INT+ WCRC - March 15, 2016 - 0 comments

rak-logoThe Ras Al Khaimahbased public-listed RAK Ceramics was established in 1991 by H.H. Sheikh Saud Bin Saqr Al Qasimi, Ruler of Ras Al Khaimah and H.H. Sheikh Mohammed Bin Saud Al Qasimi, Crown Prince of Ras Al Khaimah. Specializing in highquality ceramic wall and floor tiles, Gres Porcellanato, and sanitary ware, RAK Ceramics uses more than 8,000 models, with new designs added almost every week to its portfolio.

Blaze to Brilliance
Located inside a huge complex of 1,500,000 square meters along the highway to Dubai are 10 marvelous factories, raw material warehouses, CNC workstations, emporiums, office complexes, R&D facilities, and silkscreen & photoprinting workshops. These manufactories are outfitted with the longest kilns on the planet. They use the biggest press in the industry – the PH 7200 (tons) to produce Gres Porcellanato slabs of the largest size in the entire market.
They are also equipped with other technologically most advanced equipment such as a water jet cutting machines which is used to create various designs & patterns; Rotomatrix color decoration equipment that gives tiles natural perfect prints; and diamond cutting instrument used to produce items like vanity and kitchen tops

Faith Factor
RAK Ceramics has been presenting the best quality commodities since foundation and to further establish itself as the paramount in the industry in the psyche of its clientele and the contenders alike, they have embarked on abundant certifications to consolidate the top ranked position occupied by them for yearsrak-image

Engagement that Enthralls
The need of every customer across fields is to get Premium products in a broad collection that only RAK Ceramics provides in this industry. To strengthen this status RAK Ceramics has shown amazing character and ability to preempt customer needs and create accordingly to remain aligned with changing market expectations. They have the capability to customize a number of products for different regions based on cultural, social and economic preferences.

InnovEdge
First starters in the industry with an appetite to continuously improve the technology, end product and processes have made tremendous progress in the world of innovation like their wonder tile Luminous that glows in the dark, Antimicrobial which is a super specialty tile for the hospitality sector. Innovation and research are embedded into the company to such an extent that the result can be seen through its growth, success and acceptability

Brand Promise
The ethos that sets them apart from their counterparts is technology, innovation, a never ending creation of concepts, prime quality with sustainable operations. With more than 20 years of expertise, RAK Ceramics has strengthened as not only the bench-marker in the industry but also a peoples company by giving the best value for money. All this has carried them over to being the greatest company and so they plan to implement a lot many projects in the coming years to remain there. Being the world’s largest manufacturer for two consecutive years solidifies this epiphany.

Power Facts
ƒRAK Ceramics has a global annual production capacity of 117 million square metres .
ƒƒDistribution network that spans 160 countries.
ƒƒEstablished in 1989 by H.H. Sheikh Saud Bin Saqr Al Qasimi, Ruler of Ras Al Khaimah and UAE’s Supreme Council Member

PROMISE BEACON
ƒRAK Ceramics Showcases New Maximus Mega Slab 2016 Collection at Big 5 in Dubai
ƒƒRAK Ceramics realises solid growth in 2016; reports an increase in its annual profits by 10.2% at AED 310.3 million
ƒƒRAK Ceramics Deepens Stake in Europe with Full Acquisitions and New Leadership Team

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