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A SAGA OF MILLIONS OF FANS


INT+ WCRC - September 22, 2015 - 0 comments

Technology, innovation and performance are probably the words that define Khaitan fans. Khaitan Electricals Ltd, which made a modest beginning in 1981, is now a name to reckon with in electrical appliances in India and overseas. Khaitan fans won the hearts of millions with their sleek looks, low power consumption, hassle-free service and extended warranty. Back in the 1980s and the early 1990s, consumers were floored when Bollywood machoman Dharmendra, featuring in Khaitan ad said in his famous style, “Mere chahne wale to lakho hain, par me to khaitan fan hoon. (I have millions of fans, but I am myself a Khaitan fan).” When it comes to air-management technology, Khaitan has phenomenal reach and acceptance among domestic as well as global consumers.

Whether it is domestic fans or industrial fans, Khaitan has a wide range of offering in both the segments. In doing so, innovation remains at the heart of Khaitan fans which is reflected in the design of pioneering product concepts such as fresh air fans and other models in the mini category.

The assured trust factor that comes with Khaitan fans is unparalleled. Each Khaitan fan is crafted with high level of diligence to drive in maximum customer satisfaction.

The untiring quest for superlative quality and innovative design has brought many laurels for Khaitan in India as well as abroad. The commitment of brand Khaitan to quality and service has been well recognised over the years. Khaitan received ISO 9001 certification for its Kolkata and Hyderabad factories (including design) and has also been awarded by Export Promotion Council, Government of India.

Possessing the inherent brand traits of being a socially responsible young and modern brand with high moral values that believes in fair practice, Khaitan is adding value to the society which allows it to flourish. To this end, Khaitan is committed to help the underprivileged by providing educational opportunities and other services. The company funds several charitable and philanthropic organisations. Many schools, colleges and several hospitals are funded by the Trusts set up by Khaitan.

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