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Brand of the year 2018

Scoring Editorial Score
Platinum Gold Silver Bronze
Hospitals & Healthcare Apollo Max Hospitals Fortis Hospital Medanta
Consumer connect 9.00 8.75 8.70 8.15
Delivery on promise 8.99 8.98 8.95 8.20
Brand Values 8.75 8.85 8.80 8.55
Total 26.74 26.58 26.45 24.90
Petroleum HP Power IOCL BP Reliance
Consumer connect 8.98 8.90 8.80 8.75
Delivery on promise 8.90 8.75 8.80 8.00
Brand Values 8.25 8.15 8.15 8.00
Total 26.13 25.80 25.75 24.75
Financial Services-Education Loan Avanse Shiksha Finance CIALFO Varthana
Consumer connect 8.00 7.25 7.00 7.25
Delivery on promise 8.15 8.15 8.00 7.95
Brand Values 8.50 8.25 8.00 8.00
Total 24.65 23.65 23.00 23.20
Kitchen Appliances TTK prestige Hawkins Bajaj Appliances Philips
Consumer connect 9.00 8.95 8.75 8.50
Delivery on promise 9.00 8.95 8.90 8.50
Brand Values 8.75 8.50 8.25 8.50
Total 26.75 26.40 25.90 25.50
Luxury hotels Marriot- Walnut Grove Resort & Spa Jaypee residency manor The Oberoi Cecil Lalit Grand Palace 
Consumer connect 9.00 8.90 8.95 8.75
Delivery on promise 9.00 8.80 8.75 8.70
Brand Values 8.50 8.25 8.15 7.95
Total 26.50 25.95 25.85 25.40
Luxury Automotive BMW 7 series Audi A 8 Mercedes S Class Jaguar XJ
Consumer connect 9.00 8.80 8.50 8.50
Delivery on promise 9.00 8.75 8.95 8.90
Brand Values 8.95 8.75 9.00 8.55
Total 26.95 26.30 26.45 25.95
Infrastructure-Window Profiles Koemmerling Aluplast NCL Wintech Veka India
Consumer connect 7.00 6.50 6.00 5.50
Delivery on promise 8.00 8.00 7.00 6.50
Brand Values 8.25 8.00 7.75 7.00
Total 23.25 22.50 20.75 19.00
Alcoholic Beverage Ballantines Teachers 100 Pipers Black Dog
Consumer connect 8.00 8.55 8.75 8.25
Delivery on promise 8.25 8.00 7.95 7.25
Brand Values 9.00 8.50 8.00 7.95
Total 25.25 25.05 24.70 23.45
Retail SPAR Hyper Market Reliance Fresh Spencers Hypercity
Consumer connect 8.00 8.75 8.25 8.00
Delivery on promise 8.95 8.25 8.50 8.00
Brand Values 8.75 8.15 8.00 7.90
Total 25.70 25.15 24.75 23.90
Sports Kolkata Knight Riders Mumbai Indians Rajasthan Royals Kings XI Punjab
Consumer connect 9.00 8.75 8.75 8.50
Delivery on promise 8.75 8.90 8.50 8.25
Brand Values 9.00 8.85 8.90 8.00
Total 26.75 26.50 26.15 24.75
Infrastructure Embassy Residential Bearys Concorde Splendid Group
Consumer connect 8.00 7.25 7.00 6.50
Delivery on promise 8.25 7.75 7.50 7.00
Brand Values 8.00 7.25 7.25 7.20
Total 24.25 22.25 21.75 20.70
Infrastructure Solutions Jaguar Overseas TOTO USA Delta Faucet Riobel
Consumer connect 9.00 8.90 8.25 8.00
Delivery on promise 8.55 8.15 8.25 8.00
Brand Values 8.75 8.50 8.55 8.15
Total 26.30 25.55 25.05 24.15
Social Media Youtube Dailymotion Vimeo Flickr
Consumer connect 9.25 8.90 8.75 8.75
Delivery on promise 9.00 8.75 8.25 8.50
Brand Values 9.25 8.95 8.90 8.00
Total 27.50 26.60 25.90 25.25
Lifestyle Titan Casio Seiko Sonata
Consumer connect 9.00 8.95 8.75 8.95
Delivery on promise 9.00 8.95 8.90 8.50
Brand Values 9.00 8.55 8.75 8.50
Total 27.00 26.45 26.40 25.95
Jewellery Tanishq Nakshatra Kalyan Jewellers JoyAlukkas
Consumer connect 9.00 8.00 8.75 8.65
Delivery on promise 9.00 8.85 8.25 8.25
Brand Values 9.00 8.25 8.00 8.00
Total 27.00 25.10 25.00 24.90
Banking State Bank of India IOB BOB PNB
Consumer connect 9.15 8.75 8.55 9.00
Delivery on promise 8.55 8.50 8.50 8.75
Brand Values 9.00 8.55 8.15 7.50
Total 26.70 25.80 25.20 25.25
Personal Care Himalaya Face Wash Clean & Clear Garnier Nivea
Consumer connect 8.75 8.90 8.85 8.00
Delivery on promise 8.80 8.70 8.50 8.00
Brand Values 8.99 8.90 8.00 8.25
Total 26.54 26.50 25.35 24.25
Beverage Frooti  Real Juice Tropicana Fresca
Consumer connect 9.00 8.75 8.75 8.00
Delivery on promise 8.95 8.25 8.50 8.00
Brand Values 8.75 8.15 8.00 7.90
Total 26.70 25.15 25.25 23.90
Real Estate SkyLine Builders Olive Builders Abad Yasoram
Consumer connect 8.00 7.25 7.00 7.25
Delivery on promise 8.25 8.15 8.15 7.95
Brand Values 8.50 8.25 7.25 7.00
Total 24.75 23.65 22.40 22.20
Health Care Dettol Lifebuoy Savlon Suthol
Consumer connect 9.15 9.00 8.75 8.75
Delivery on promise 9.00 9.00 8.50 8.50
Brand Values 9.25 8.95 8.75 8.00
Total 27.40 26.95 26.00 25.25
Personal Care Gillete Personna Razor Dorco Shaving Razor Lets Shave 
Consumer connect 9.00 8.00 8.00 8.25
Delivery on promise 9.00 8.00 7.75 7.70
Brand Values 9.00 7.00 7.00 7.00
Total 27.00 23.00 22.75 22.95
Telecommunication Airtel Vodafone Idea Jio
Consumer connect 9.15 9.00 8.75 9.00
Delivery on promise 9.00 9.00 8.50 8.50
Brand Values 9.00 8.75 8.50 8.00
Total 27.15 26.75 25.75 25.50
Automotive Royal enfield Harley davidson Triumph  Bajaj Avenger
Consumer connect 9.00 9.00 8.50 8.75
Delivery on promise 9.00 8.95 8.75 8.70
Brand Values 9.00 9.00 8.75 8.50
Total 27.00 26.95 26.00 25.95
FMCG Maggi Knorr Chings Yippee
Consumer connect 9.25 8.75 8.75 8.50
Delivery on promise 9.00 8.50 8.25 8.15
Brand Values 8.75 8.15 8.00 8.00
Total 27.00 25.40 25.00 24.65
Apparel  US Polo Assn  Tommy Hilfiger Celio Beverly Hills
Consumer connect 9.00 9.00 8.00 7.25
Delivery on promise 9.00 8.00 7.75 7.00
Brand Values 9.00 8.00 8.00 7.00
Total 27.00 25.00 23.75 21.25
Automotive-Passenger Cars-SUV Hyundai Creta Jeep Compass Mahindra XUV 500
Consumer connect 9.25 9.00 9.15
Delivery on promise 9.00 9.00 8.90
Brand Values 9.00 8.75 8.75
Total 27.25 26.75 26.80 0.00
Consumer Electronics-Mobile Phones-High End I Phone Samsung Galaxy S9 Google Pixel One Plus
Consumer connect 9.15 9.25 9.00 9.15
Delivery on promise 9.00 8.75 8.50 8.50
Brand Values 9.00 9.00 9.00 8.75
Total 27.15 27.00 26.50 26.40
Kitchen Appliances-Chimneys Elica Kaff Faber Glen
Consumer connect 9.00 8.90 8.00 8.00
Delivery on promise 8.75 8.25 8.25 8.00
Brand Values 8.95 8.75 8.70 8.75
Total 26.70 25.90 24.95 24.75
Ceramics Kajaria Ceramics Hindware Somany  Cera
Consumer connect 9.00 8.90 8.80 8.75
Delivery on promise 8.90 8.75 8.85 8.80
Brand Values 9.25 8.95 8.75 8.00
Total 27.15 26.60 26.40 25.55
FMCG Horlicks Bournvita Complan Milo
Consumer connect 9.00 9.00 8.75 8.50
Delivery on promise 9.00 8.90 8.25 8.15
Brand Values 8.75 8.25 8.15 8.00
Total 26.75 26.15 25.15 24.65
Transport Hire Uber Technologies Ola Meru Lyft
Consumer connect 8.90 9.00 8.00 7.70
Delivery on promise 8.95 8.75 8.75 7.50
Brand Values 8.25 8.00 8.00 7.50
Total 26.10 25.75 24.75 22.70
Automotive(two wheelr BMW 310 GS Royal Enfield Himalayan Kawasaki Versys-X 300
Consumer connect 9.10 9.00 9.00
Delivery on promise 9.00 8.70 8.65
Brand Values 9.00 8.90 8.80
Total 27.10 26.60 26.45 0.00
Automotive Tata Nexon M.Brezza R.Duster F. Ecosport
Consumer connect 9.00 9.00 8.75 8.50
Delivery on promise 9.00 8.90 8.50 8.50
Brand Values 8.75 8.25 8.15 8.00
Total 26.75 26.15 25.40 25.00
Alcoholic Beverage BIRA91 Kingfisher Ultra Carlsberg Tuborg
Consumer connect 8.75 9.00 8.75 8.50
Delivery on promise 9.00 8.75 8.25 8.50
Brand Values 8.75 8.25 8.15 8.00
Total 26.50 26.00 25.15 25.00
Non Alcoholic Bev Thumsup Charged No Sugar Pepsi Max Coke Zero
Consumer connect 9.00 9.00 8.75
Delivery on promise 9.00 8.75 8.25
Brand Values 8.75 8.55 8.75
Total 26.75 26.30 25.75 0.00
Mobile Phones- Mid segment Vivo Mi Oppo Samsung
Consumer connect 9.00 9.00 9.00 9.25
Delivery on promise 9.00 8.75 8.25 8.50
Brand Values 8.75 8.25 8.70 8.00
Total 26.75 26.00 25.95 25.75
Personal Care Pure Derm Head & Shoulders Clinic All Clear Patanjali
Consumer connect 8.65 9.00 9.15 9.25
Delivery on promise 9.25 8.80 8.70 8.50
Brand Values 9.00 9.00 8.90 8.10
Total 26.90 26.80 26.75 25.85
Oral Care Oral B Electric Toothbrush Philips Braun Panasonic
Consumer connect 9.00 8.00 7.50 7.00
Delivery on promise 8.80 9.00 7.50 6.00
Brand Values 8.50 8.50 8.00 8.00
Total 26.30 25.50 23.00 21.00
FMCG Cadbury Nestle Amul Choc on
Consumer connect 9.50 8.50 8.25 8.00
Delivery on promise 9.00 8.75 8.50 8.00
Brand Values 9.00 8.75 9.00 8.00
Total 27.50 26.00 25.75 24.00
Cosmetics Lakme Maybelline Revlon Elle18
Consumer connect 9.00 9.00 8.50 8.75
Delivery on promise 8.85 8.80 8.25 8.25
Brand Values 8.75 8.70 8.50 8.00
Total 26.60 26.50 25.25 25.00
Financial Services -Life Insurance LIC TATA AIG SBI Life HDFC Standard
Consumer connect 9.00 9.25 8.80 9.00
Delivery on promise 9.00 8.90 8.70 8.00
Brand Values 9.25 8.80 8.00 8.00
Total 27.25 26.95 25.50 25.00
Water Purifier Livpure Kent Aquaguard PureIT
Consumer connect 9.00 9.25 8.80 8.50
Delivery on promise 9.00 8.90 8.90 8.00
Brand Values 9.00 8.80 8.00 8.00
Total 27.00 26.95 25.70 24.50
Stock Exchange Metropolitan Stock Exchange United Stock Exchange Madras Stock Exchange Interconnected Stock Exchange
Consumer connect 7.15 7.00 6.65 6.50
Delivery on promise 7.00 6.70 6.45 6.40
Brand Values 7.00 6.25 6.15 6.30
Total 21.15 19.95 19.25 19.20
Real Estate Sri City 
Consumer connect 8.00 7.75 7.60 7.25
Delivery on promise 8.50 8.15 8.15 7.95
Brand Values 8.50 8.25 7.25 7.00
Total 25.00 24.15 23.00 22.20
Home Care Ariel Matic Surf Excel Matic Henko matic Finish
Consumer connect 9.10 9.00 8.80 8.00
Delivery on promise 9.00 8.90 8.80 8.00
Brand Values 8.75 8.85 8.00 7.70
Total 26.85 26.75 25.60 23.70
FMCG KinderJoy Gems Surprise Ball
Consumer connect 9.25 8.85
Delivery on promise 9.00 8.75
Brand Values 9.00 8.80
Total 27.25 26.40 0.00 0.00
Apparel-Online WROGN Indigo Nation BreakBounce Haul
Consumer connect 9.00 8.80 8.00 7.90
Delivery on promise 8.50 8.25 8.00 7.75
Brand Values 8.50 8.00 7.75 7.50
Total 26.00 25.05 23.75 23.15
Online Services Swiggy Food Panda Zomato  Dineout
Consumer connect 9.00 9.00 9.00 8.55
Delivery on promise 9.00 8.99 8.85 8.45
Brand Values 8.75 8.75 8.80 8.55
Total 26.75 26.74 26.65 25.55
Education Laurus-School of Excellence Global Edge JUBILEE HILLS PUBLIC SCHOOL International School of Hyderabad
Consumer connect 9.00 8.75 8.50 8.15
Delivery on promise 8.50 8.25 8.50 8.20
Brand Values 8.75 8.15 8.00 8.55
Total 26.25 25.15 25.00 24.90
PVC Pipes Utkarsh Pipes Finolex AvonPlast  Supreme
Consumer connect 8.50 8.90 8.00 8.00
Delivery on promise 8.75 8.50 8.25 8.20
Brand Values 8.50 8.25 8.10 8.00
Total 25.75 25.65 24.35 24.20