Cello products, have long established themselves in most of the households of our country , in a manner that they are now an indispensable part of the lives . With the USP of making the products “Companion for life “, they have not left any stone unturned, in actually making themselves a pa rt of every household as well as an individual’s life.
Blaze to Brilliance
Established in 1982, under the realm of Mr.G.D Rathod, Mr.Pradeep Rathod and Mr.Pankaj Rathod, the company is a provider of diverse products of consumer durable services. Manufacturing thermoware products, like water bottles, water jugs, hot pots and other products produced along the same lines, they have established their foothold in the consumers’ life. Also manufacturing a variety of household products, including buckets, bathroom sets, dispensary bins, cello ware along with other miscellaneous products, it offers all the essentials required to substantiate every home.
Faith Factor
With all its products and their availability to a large amount of people, without distance being the inhibitor, Cello products have transcended itself with time. Elegant, versatile and durable, Cello furniture brings convenience and style to consumers at surprising economical price, made from special grade plastic and state-ofthe- art moulds from Italy. Cello furniture has accomplished itself in becoming a household name in quality.
Engagement that Enthralls
Believing in the vision of “Bringing the best in everything we touch “, the company has established into a powerful vehicle through which they channel all their resources, in order to provide extraordinary solution to every household and every individual. With a tiny factory for making plastic household goods, Mr. G. D. Rathod makes a small beginning in manufacturing, and thus Cello begins its journey to become a leader. 
Brand Promising
Firmly believing in providing the best quality to the consumers, they have almost 6200 employees working to turn the vision into existence. They have strengthened themselves in a very short period of time, spreading their business into household products, writing tools and stationery, paper products appliances and into glassware as well.
Innovedge
With the ability to possess a strong distributor channel all over the country, including a strong base of 250 distributors, 350 stockist and a retail of almost 15000 dealers, they have outrun almost all their competitors. They are the largest exporter of thermoware products in India. They have also been the winner of the Prestigious Plex council award as highest exporter since last twelve years.
Power facts
1. Ventured into manufacturing moulded furniture too.
2. Initiated by Mr.G.D.Rathod in 1982.
3. Winner of Prestigious Plex Award since last 12 years.
Promise Beacon
1. Established across 65 countries.
2. Recognized as an Export house by the government, since 1996
