IndiGo is an Indian budget airline company headquartered in Gurgaon, India. It is the fastest growing and also the largest airline in India. The airline had reached the numero uno position in just six years after its operations commenced.

BLAZE TO BRILLIANCE
IndiGo was started in early 2006 by Rahul Bhatia of InterGlobe Enterprises and Rakesh S Gangwal, a United States-based NRI. InterGlobe holds 51.12 per cent stake in IndiGo and 48 per cent is held by Gangwal’s Virginia-based company Caelum Investments. It commenced operations on 4 August 2006 with a service from New Delhi to Imphal via Guwahati. On August 17, 2012, IndiGo became the largest airline in India in terms of market share (27 per cent), which is more than onefourth of total market share of all the Indian airlines combined, in the process dethroning the full-service carrier Jet Airways, which had held that position for many years. In January 2013, the Centre for Asia Pacific Aviation announced that, following Indonesian airline Lion Air, IndiGo is the second fastest growing low-cost carrier in the continent.
FAITH FACTOR
In January 2011, IndiGo received a licence to operate international flights after completing five years of domestic operations. IndiGo’s first international service was launched between New Delhi and Dubai on September 1, 2011. Now international flights are also running from Kolkata.
ENGAGEMENT THAT ENTHRALS
None of IndiGo’s flights have business class or first class sections. It offers only economy class seating. To keep fares low, IndiGo does not provide complimentary meals in any of its flights though it does have a buy-on board in-flight meal programme. No in-flight entertainment is available, but the airline provides an in-flight catalogue Hello 6E which gives information about various duty-free products which can be bought on board.
INNOVEDGE
IndiGo offers premium services, where the passengers, at a higher fare, can avail additional benefits like a pre-assigned seat and meals on board. It also offers a service called IndiGo Corporate Programme for corporate travellers. On September 26, 2014, IndiGo launched a Pay Later service under which registered users of IndiGo can go to its website and after selecting the flight can click on the ‘Pay Later’ button to hold the reservation. The customer will get a reservation number (PNR). The PNR gets cancelled if payment is not made within six hours. To make payment against the on-hold PNR, customers can make the payment on IndiGo’s website.
BRAND EQUITY
IndiGo’s speciality is a boarding ramp that allows people riding in a wheelchair to get into the plane comfortably, a common feature among airlines outside India. IndiGo was awarded with the Best LCC (low-cost carrier) by the Airline Passengers Association of India (2007) and The Airline Of The Year (India) at GMR Group Indira Gandhi International Airport Awards.