The largest exporter of tyres, CEAT is also one of India’s leading tyre manufacturers. CEAT Tyres, the flagship company of RPG Enterprises, was established in 1958. On the road since 1958, CEAT has grown to be one of the best tyre manufacturers around. It has a strong presence in both domestic and international markets. The company manufactures the widest range of tyres in the country that counts up to around 10 million tyres every year and enjoys a major market share in the light truck and truck tyre market.
CEAT tyres, tubes and flaps are renowned for their superior quality and durability. CEAT offers the widest range of tyres to all user segments and manufactures world-class radials for all Indian vehicles including heavy trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles, scooters and auto-rickshaws. CEAT tyres are built on the ethos of reliability, dynamism and toughness and are the preferred tyre brand for their tough and secure grip on the road. CEAT’s core technologies of tyre design, engineering, material development and process engineering and testing facilities ensure the right product for the right application.
CEAT uses high quality fibres and steel cords to strengthen the products that deliver enduring performance. CEAT’s focus is on building best-in-class products through a culture of continuous innovation. As a trusted tyre manufacturer, CEAT’s constant endeavour is to deliver value for money products to its customers and stakeholders and in turn achieve customer satisfaction. CEAT’s strength is to challenge established norms and a passion to achieve newer heights through teamwork.
CEAT marks the highest exports from India in truck, OTR and LCV categories to over 130 countries. Yet the real accolades to CEAT come in the form of rewards and recognition through a host of awards like Top Export Award 2013-14 for excellence in Export of Automobile tyres, tubes and pipes and Best Supplier award from TATA Motors 2013 among others. The annual turnover of the brand has crossed over Rs 44.92 billion. CEAT aims to be amongst the most profitable tyre companies in India by 2016 through market leadership in select categories in India and worldwide. One of ‘India’s most trusted brands’, CEAT combines the strength of its legacy with innovation and is all set for a big leap in the future.