Saraiwalaa Agro Refineries Limited (SARL) is one of the leading edible oil companies in India with state-of-the-art manufacturing facilities.
Established in 1999, the company has a market share of around 20 per cent in Telangana and Andhra Pradesh. The company has expanded its operations by launching Naturralle, its premium refined sunflower oil.
BLAZE TO BRILLIANCE
Saraiwwalaa Agrr Refineries Limited had a turnover of INR 2000 Crs in FY 2013-14.
Naturralle refined sunflower oil is rich in Omega 6 and vitamins A, D and E. It has a low absorbing property which enables the cooking of a larger quantity of food using less oil. The company also manufactures soybean refined oil, cotton seed refined oil, RBD palm oil, ground nut oil, rice bran refined oil and vanaspati, etc.
FAITH FACTOR
For commitment and quality standards, the company has set up international-class vegetable oil processing facilities in Maheswaram. All the products manufactured by the company are ‘Agmark’ graded under licence from the Government of India. To ensure and maintain highest standards of quality and reliability, the company ensures that continuous technology upgrade takes place in all its plants.
ENGAGEMENT THAT ENTHRALS
Naturralle refined sunflower oil has generated a strong set of loyal consumers because of its quality and purity. Continuous improvement of quality through research, state-ofthe-art technology and processes give consumers the best from nature with quality always being the priority.
INNOVEDGE
In 2010, Saraiwwalaa Agrr Refineries Limited came up with another oil refinery plant at Krishnapatnam with a capacity of 700 TPD. The company is managed by a professionally qualified and experienced team of executives spread across the country. In 2012, it received ISO 22000:2005 accreditation for its rice division. Honesty, integrity and transparency are the core values that drive the company.
BRAND PROMISE
The company owns a fleet of more than 30 light commercial vehicles and 10 oil tankers for delivery of its products to customers. Saraiwwalaa Agrr Refineries Limited is committed to providing a workplace where everyone feels respected and valued. The company plans to become the ‘most preferred brand’ in the sunflower oil category by offering the best quality at a sustained level and by living up to the promise of being ‘natural’ which creates a distinct image in the consumers’ mind vis-à-vis the competition. Under CSR, it supports children for Quality Education and under privileged girls with scholarship, regularly Donates Funds, Rice, Oil for various religious institutions and charitable organizations for under-previledged and supports State Government for Building Infrastructure under Village Development Programs.
Power Facts
Saraiwwalaa today is one of the leading company in the Edible Oil Industry in South India.
SARL has an asset base of Rs. 250 Crs
Turnover of 2000 Crs for FY 13-14
SARL is the only Edible oil Company to have more than 72 Variants under different Brands, thus always ready for the competition in the category
PROMISE BEACON
1999: 30 TPD Plant at Maheshwaram
2003: Maheswaram Production capacity increased by 100 TPD with continous Refinery
2005: Maheswaram Production capacity increased by 300 TPD
2007: Started Shubham Paddy Processors
2010: Started 700 TDP Refineries and speciality plants.
2015: Initiated construction of 500 TPD Refineries
