Key Features
1. The original Thai beer since 1933, from Boon Rawd Brewery limited, sells more than 151 million litres of beer every year
2. Singha beer has been quenching the thirst of beer drinkers for almost 80 years, earning a dominant market share of 90% in Thailand, exported to 50 countries around the world
3. Title sponsor of Francesco Cantando’s Formula 1 Powerboat team from 1990 to 2013,longest partnership in the history of sports
Singha Beer
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World Centre for Research and Consulting (WCRC) provides a strong set of consulting capabilities to unlock business value by using strategic insights. The three key areas of our core competency are Brand Equity, Workplace Equity, and Leadership Equity. By using rigorous research and tailored models, we assist organizations to evaluate and build the power of their brand in the marketplace, build fair and high-performance workplace environments, and build leadership pipelines to change their organizations. By basing our consulting services upon the three pillars mentioned above, WCRC provides implementable strategies aligned with long-range business objectives and shareholder value.
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