Brand of the year 2018: top-50-brands-in-india
The Brands of the Year 2018. 50 different industry category based on Consumer Connect, Delivery on Promise, Brand Values. Innovations in the year, marketing strategy and growth define them as the Top 50 Brands in India.
Voted by Indian Consumers on www.bestbrands360.com. Evaluated by a stellar jury and the research team at ibrands360. India’s 50 Best Brands by WCRCINT.
The brand research highlights their consumer connect, delivery on promise and brand values that are admired and loved by consumers. These factors truly make them the top brands in India. One of the key factors of research taken into consideration is ‘Net Favourability’ of the brands. Looking at the ever-growing popularity of the NET, Top 50 Brands, India’s Best Brands have been evaluated checking their popularity in the digital space and how much consumers actually connect. The core fundamental of Brand of the Year is the ENGAGEMENT a brand has with its consumers.
#brandoftheyear #wcrc #bestbrandsinindia #trustedbrandsinindia #top50brands
Brand of the Year – Nandita Das
Scoring |
Overall Score | |||
Platinum |
Gold |
Silver |
Bronze |
|
| Hospitals & Healthcare |
Apollo |
Max Hospitals |
Fortis Hospital |
Medanta |
| Consumer connect | 9.00 | 8.75 | 8.70 | 8.15 |
| Delivery on promise | 8.99 | 8.98 | 8.95 | 8.20 |
| Brand Values | 8.75 | 8.85 | 8.80 | 8.55 |
| Total | 26.74 | 26.58 | 26.45 | 24.90 |
| Petroleum |
HP Power |
IOCL |
BP |
Reliance |
| Consumer connect | 8.98 | 8.90 | 8.80 | 8.75 |
| Delivery on promise | 8.90 | 8.75 | 8.80 | 8.00 |
| Brand Values | 8.25 | 8.15 | 8.15 | 8.00 |
| Total | 26.13 | 25.80 | 25.75 | 24.75 |
| Financial Services-Education Loan |
Avanse |
Shiksha Finance |
CIALFO |
Varthana |
| Consumer connect | 8.00 | 7.25 | 7.00 | 7.25 |
| Delivery on promise | 8.15 | 8.15 | 8.00 | 7.95 |
| Brand Values | 8.50 | 8.25 | 8.00 | 8.00 |
| Total | 24.65 | 23.65 | 23.00 | 23.20 |
| Kitchen Appliances |
TTK prestige |
Hawkins |
Bajaj Appliances |
Philips |
| Consumer connect | 9.00 | 8.95 | 8.75 | 8.50 |
| Delivery on promise | 9.00 | 8.95 | 8.90 | 8.50 |
| Brand Values | 8.75 | 8.50 | 8.25 | 8.50 |
| Total | 26.75 | 26.40 | 25.90 | 25.50 |
| Luxury hotels |
Marriot- Walnut Grove Resort & Spa |
Dusit, New Delhi |
The Oberoi Cecil |
Taj Santacruz |
| Consumer connect | 9.00 | 8.90 | 8.95 | 8.75 |
| Delivery on promise | 9.00 | 8.80 | 8.75 | 8.70 |
| Brand Values | 8.50 | 8.25 | 8.15 | 7.95 |
| Total | 26.50 | 25.95 | 25.85 | 25.40 |
| Luxury Automotive |
BMW 7 series |
Audi A 8 |
Mercedes S Class |
Jaguar XJ |
| Consumer connect | 9.00 | 8.80 | 8.50 | 8.50 |
| Delivery on promise | 9.00 | 8.75 | 8.95 | 8.90 |
| Brand Values | 8.95 | 8.75 | 9.00 | 8.55 |
| Total | 26.95 | 26.30 | 26.45 | 25.95 |
| Infrastructure-Window Profiles |
Koemmerling |
Aluplast |
NCL Wintech |
Veka India |
| Consumer connect | 7.00 | 6.50 | 6.00 | 5.50 |
| Delivery on promise | 8.00 | 8.00 | 7.00 | 6.50 |
| Brand Values | 8.25 | 8.00 | 7.75 | 7.00 |
| Total | 23.25 | 22.50 | 20.75 | 19.00 |
| Alcoholic Beverage |
Ballantines |
Teachers |
100 Pipers |
Black Dog |
| Consumer connect | 8.00 | 8.55 | 8.75 | 8.25 |
| Delivery on promise | 8.25 | 8.00 | 7.95 | 7.25 |
| Brand Values | 9.00 | 8.50 | 8.00 | 7.95 |
| Total | 25.25 | 25.05 | 24.70 | 23.45 |
| Retail |
SPAR Hyper Market |
Reliance Fresh |
Spencers |
Hypercity |
| Consumer connect | 8.00 | 8.75 | 8.25 | 8.00 |
| Delivery on promise | 8.95 | 8.25 | 8.50 | 8.00 |
| Brand Values | 8.75 | 8.15 | 8.00 | 7.90 |
| Total | 25.70 | 25.15 | 24.75 | 23.90 |
| Sports |
Kolkata Knight Riders |
Mumbai Indians |
Rajasthan Royals |
Kings XI Punjab |
| Consumer connect | 9.00 | 8.75 | 8.75 | 8.50 |
| Delivery on promise | 8.75 | 8.90 | 8.50 | 8.25 |
| Brand Values | 9.00 | 8.85 | 8.90 | 8.00 |
| Total | 26.75 | 26.50 | 26.15 | 24.75 |
| Infrastructure |
Embassy Residential |
Bearys |
Concorde |
Splendid Group |
| Consumer connect | 8.00 | 7.25 | 7.00 | 6.50 |
| Delivery on promise | 8.25 | 7.75 | 7.50 | 7.00 |
| Brand Values | 8.00 | 7.25 | 7.25 | 7.20 |
| Total | 24.25 | 22.25 | 21.75 | 20.70 |
| Infrastructure Solutions |
Jaguar Overseas |
TOTO USA |
Delta Faucet |
Riobel |
| Consumer connect | 9.00 | 8.90 | 8.25 | 8.00 |
| Delivery on promise | 8.55 | 8.15 | 8.25 | 8.00 |
| Brand Values | 8.75 | 8.50 | 8.55 | 8.15 |
| Total | 26.30 | 25.55 | 25.05 | 24.15 |
| Social Media |
Youtube |
|
Vimeo |
|
| Consumer connect | 9.25 | 8.90 | 8.75 | 8.75 |
| Delivery on promise | 9.00 | 8.75 | 8.25 | 8.50 |
| Brand Values | 9.25 | 8.95 | 8.90 | 8.00 |
| Total | 27.50 | 26.60 | 25.90 | 25.25 |
| Lifestyle |
Titan |
Casio |
Seiko |
Sonata |
| Consumer connect | 9.00 | 8.95 | 8.75 | 8.95 |
| Delivery on promise | 9.00 | 8.95 | 8.90 | 8.50 |
| Brand Values | 9.00 | 8.55 | 8.75 | 8.50 |
| Total | 27.00 | 26.45 | 26.40 | 25.95 |
| Jewellery |
Tanishq |
Nakshatra |
Kalyan Jewellers |
JoyAlukkas |
| Consumer connect | 9.00 | 8.00 | 8.75 | 8.65 |
| Delivery on promise | 9.00 | 8.85 | 8.25 | 8.25 |
| Brand Values | 9.00 | 8.25 | 8.00 | 8.00 |
| Total | 27.00 | 25.10 | 25.00 | 24.90 |
| Banking |
State Bank of India |
ICICI |
HDFC |
AXIS |
| Consumer connect | 9.15 | 8.75 | 8.55 | 9.00 |
| Delivery on promise | 8.55 | 8.50 | 8.50 | 8.75 |
| Brand Values | 9.00 | 8.55 | 8.15 | 7.50 |
| Total | 26.70 | 25.80 | 25.20 | 25.25 |
| Personal Care |
Himalaya Face Wash |
Clean & Clear |
Garnier |
Nivea |
| Consumer connect | 8.75 | 8.90 | 8.85 | 8.00 |
| Delivery on promise | 8.80 | 8.70 | 8.50 | 8.00 |
| Brand Values | 8.99 | 8.90 | 8.00 | 8.25 |
| Total | 26.54 | 26.50 | 25.35 | 24.25 |
| Beverage |
Frooti |
Real Juice |
Tropicana |
Fresca |
| Consumer connect | 9.00 | 8.75 | 8.75 | 8.00 |
| Delivery on promise | 8.95 | 8.25 | 8.50 | 8.00 |
| Brand Values | 8.75 | 8.15 | 8.00 | 7.90 |
| Total | 26.70 | 25.15 | 25.25 | 23.90 |
| Real Estate |
SkyLine Builders |
Olive Builders |
Abad |
Yasoram |
| Consumer connect | 8.00 | 7.25 | 7.00 | 7.25 |
| Delivery on promise | 8.25 | 8.15 | 8.15 | 7.95 |
| Brand Values | 8.50 | 8.25 | 7.25 | 7.00 |
| Total | 24.75 | 23.65 | 22.40 | 22.20 |
| Health Care |
Dettol |
Lifebuoy |
Savlon |
Suthol |
| Consumer connect | 9.15 | 9.00 | 8.75 | 8.75 |
| Delivery on promise | 9.00 | 9.00 | 8.50 | 8.50 |
| Brand Values | 9.25 | 8.95 | 8.75 | 8.00 |
| Total | 27.40 | 26.95 | 26.00 | 25.25 |
| Personal Care |
Gillete |
Personna Razor |
Dorco Shaving Razor |
Lets Shave |
| Consumer connect | 9.00 | 8.00 | 8.00 | 8.25 |
| Delivery on promise | 9.00 | 8.00 | 7.75 | 7.70 |
| Brand Values | 9.00 | 7.00 | 7.00 | 7.00 |
| Total | 27.00 | 23.00 | 22.75 | 22.95 |
| Telecommunication |
Airtel |
Vodafone |
Idea |
Jio |
| Consumer connect | 9.15 | 9.00 | 8.75 | 9.00 |
| Delivery on promise | 9.00 | 9.00 | 8.50 | 8.50 |
| Brand Values | 9.00 | 8.75 | 8.50 | 8.00 |
| Total | 27.15 | 26.75 | 25.75 | 25.50 |
| Automotive
Premium Motorcycles |
Royal enfield |
Harley davidson |
Triumph |
Suzuki Hayabusa |
| Consumer connect | 9.00 | 9.00 | 8.50 | 8.75 |
| Delivery on promise | 9.00 | 8.95 | 8.75 | 8.70 |
| Brand Values | 9.00 | 9.00 | 8.75 | 8.50 |
| Total | 27.00 | 26.95 | 26.00 | 25.95 |
| FMCG |
Maggi |
Knorr |
Chings |
Yippee |
| Consumer connect | 9.25 | 8.75 | 8.75 | 8.50 |
| Delivery on promise | 9.00 | 8.50 | 8.25 | 8.15 |
| Brand Values | 8.75 | 8.15 | 8.00 | 8.00 |
| Total | 27.00 | 25.40 | 25.00 | 24.65 |
| Apparel |
US Polo Assn |
Tommy Hilfiger |
Celio |
Beverly Hills |
| Consumer connect | 9.00 | 9.00 | 8.00 | 7.25 |
| Delivery on promise | 9.00 | 8.00 | 7.75 | 7.00 |
| Brand Values | 9.00 | 8.00 | 8.00 | 7.00 |
| Total | 27.00 | 25.00 | 23.75 | 21.25 |
| Automotive-Passenger Cars-SUV |
Hyundai Creta |
Jeep Compass |
Mahindra XUV 500 |
|
| Consumer connect | 9.25 | 9.00 | 9.15 | |
| Delivery on promise | 9.00 | 9.00 | 8.90 | |
| Brand Values | 9.00 | 8.75 | 8.75 | |
| Total | 27.25 | 26.75 | 26.80 | 0.00 |
| Consumer Electronics-Mobile Phones-High End |
I Phone |
Samsung Galaxy S9 |
Google Pixel |
One Plus |
| Consumer connect | 9.15 | 9.25 | 9.00 | 9.15 |
| Delivery on promise | 9.00 | 8.75 | 8.50 | 8.50 |
| Brand Values | 9.00 | 9.00 | 9.00 | 8.75 |
| Total | 27.15 | 27.00 | 26.50 | 26.40 |
| Kitchen Appliances-Chimneys |
Elica |
Kaff |
Faber |
Glen |
| Consumer connect | 9.00 | 8.90 | 8.00 | 8.00 |
| Delivery on promise | 8.75 | 8.25 | 8.25 | 8.00 |
| Brand Values | 8.95 | 8.75 | 8.70 | 8.75 |
| Total | 26.70 | 25.90 | 24.95 | 24.75 |
| Ceramics |
Kajaria Ceramics |
Hindware |
Somany |
Cera |
| Consumer connect | 9.00 | 8.90 | 8.80 | 8.75 |
| Delivery on promise | 8.90 | 8.75 | 8.85 | 8.80 |
| Brand Values | 9.25 | 8.95 | 8.75 | 8.00 |
| Total | 27.15 | 26.60 | 26.40 | 25.55 |
| FMCG |
Horlicks |
Bournvita |
Complan |
Milo |
| Consumer connect | 9.00 | 9.00 | 8.75 | 8.50 |
| Delivery on promise | 9.00 | 8.90 | 8.25 | 8.15 |
| Brand Values | 8.75 | 8.25 | 8.15 | 8.00 |
| Total | 26.75 | 26.15 | 25.15 | 24.65 |
| Transport Hire |
Uber Technologies |
Ola |
Meru |
Lyft |
| Consumer connect | 8.90 | 9.00 | 8.00 | 7.70 |
| Delivery on promise | 8.95 | 8.75 | 8.75 | 7.50 |
| Brand Values | 8.25 | 8.00 | 8.00 | 7.50 |
| Total | 26.10 | 25.75 | 24.75 | 22.70 |
| Automotive
(Motorcycles) |
BMW 310 GS |
Royal Enfield Himalayan |
Kawasaki Versys-X 300 |
Hero Karizma |
| Consumer connect | 9.10 | 9.00 | 9.00 | 9.50 |
| Delivery on promise | 9.00 | 8.70 | 8.65 | 8.65 |
| Brand Values | 9.00 | 8.90 | 8.80 | 8.6 |
| Total | 27.10 | 26.60 | 26.45 | 26.75 |
| Automotive |
Tata Nexon |
M.Brezza |
R.Duster |
F. Ecosport |
| Consumer connect | 9.00 | 9.00 | 8.75 | 8.50 |
| Delivery on promise | 9.00 | 8.90 | 8.50 | 8.50 |
| Brand Values | 8.75 | 8.25 | 8.15 | 8.00 |
| Total | 26.75 | 26.15 | 25.40 | 25.00 |
| Alcoholic Beverage |
BIRA91 |
Kingfisher Ultra |
Carlsberg |
Tuborg |
| Consumer connect | 8.75 | 9.00 | 8.75 | 8.50 |
| Delivery on promise | 9.00 | 8.75 | 8.25 | 8.50 |
| Brand Values | 8.75 | 8.25 | 8.15 | 8.00 |
| Total | 26.50 | 26.00 | 25.15 | 25.00 |
| Non Alcoholic Bev |
Thumsup Charged No Sugar |
Pepsi Max |
Coke Zero |
|
| Consumer connect | 9.00 | 9.00 | 8.75 | |
| Delivery on promise | 9.00 | 8.75 | 8.25 | |
| Brand Values | 8.75 | 8.55 | 8.75 | |
| Total | 26.75 | 26.30 | 25.75 | 0.00 |
| Mobile Phones- Mid segment |
Vivo |
Mi |
Oppo |
Samsung |
| Consumer connect | 9.00 | 9.00 | 9.00 | 9.25 |
| Delivery on promise | 9.00 | 8.75 | 8.25 | 8.50 |
| Brand Values | 8.75 | 8.25 | 8.70 | 8.00 |
| Total | 26.75 | 26.00 | 25.95 | 25.75 |
| Personal Care |
Pure Derm |
Head & Shoulders |
Clinic All Clear |
Patanjali |
| Consumer connect | 8.65 | 9.00 | 9.15 | 9.25 |
| Delivery on promise | 9.25 | 8.80 | 8.70 | 8.50 |
| Brand Values | 9.00 | 9.00 | 8.90 | 8.10 |
| Total | 26.90 | 26.80 | 26.75 | 25.85 |
| Oral Care |
Oral B Electric Toothbrush |
Philips |
Braun |
Panasonic |
| Consumer connect | 9.00 | 8.00 | 7.50 | 7.00 |
| Delivery on promise | 8.80 | 9.00 | 7.50 | 6.00 |
| Brand Values | 8.50 | 8.50 | 8.00 | 8.00 |
| Total | 26.30 | 25.50 | 23.00 | 21.00 |
| FMCG |
Cadbury |
Nestle |
Amul |
Choc on |
| Consumer connect | 9.50 | 8.50 | 8.25 | 8.00 |
| Delivery on promise | 9.00 | 8.75 | 8.50 | 8.00 |
| Brand Values | 9.00 | 8.75 | 9.00 | 8.00 |
| Total | 27.50 | 26.00 | 25.75 | 24.00 |
| Cosmetics |
Lakme |
Maybelline |
Revlon |
Elle18 |
| Consumer connect | 9.00 | 9.00 | 8.50 | 8.75 |
| Delivery on promise | 8.85 | 8.80 | 8.25 | 8.25 |
| Brand Values | 8.75 | 8.70 | 8.50 | 8.00 |
| Total | 26.60 | 26.50 | 25.25 | 25.00 |
| Financial Services -Life Insurance |
LIC |
TATA AIG |
SBI Life |
HDFC Standard |
| Consumer connect | 9.00 | 9.25 | 8.80 | 9.00 |
| Delivery on promise | 9.00 | 8.90 | 8.70 | 8.00 |
| Brand Values | 9.25 | 8.80 | 8.00 | 8.00 |
| Total | 27.25 | 26.95 | 25.50 | 25.00 |
| Water Purifier |
Livpure |
Kent |
Aquaguard |
PureIT |
| Consumer connect | 9.00 | 9.25 | 8.80 | 8.50 |
| Delivery on promise | 9.00 | 8.90 | 8.90 | 8.00 |
| Brand Values | 9.00 | 8.80 | 8.00 | 8.00 |
| Total | 27.00 | 26.95 | 25.70 | 24.50 |
| Stock Exchange |
Metropolitan Stock Exchange |
United Stock Exchange |
Madras Stock Exchange |
Interconnected Stock Exchange |
| Consumer connect | 7.15 | 7.00 | 6.65 | 6.50 |
| Delivery on promise | 7.00 | 6.70 | 6.45 | 6.40 |
| Brand Values | 7.00 | 6.25 | 6.15 | 6.30 |
| Total | 21.15 | 19.95 | 19.25 | 19.20 |
| SEZ/Smart City |
Sri City |
APSEZ | ADANI | NSEZ |
| Consumer connect | 8.00 | 7.75 | 7.60 | 7.25 |
| Delivery on promise | 8.50 | 8.15 | 8.15 | 7.95 |
| Brand Values | 8.50 | 8.25 | 7.25 | 7.00 |
| Total | 25.00 | 24.15 | 23.00 | 22.20 |
| Home Care |
Ariel Matic |
Surf Excel Matic |
Henko matic |
Finish |
| Consumer connect | 9.10 | 9.00 | 8.80 | 8.00 |
| Delivery on promise | 9.00 | 8.90 | 8.80 | 8.00 |
| Brand Values | 8.75 | 8.85 | 8.00 | 7.70 |
| Total | 26.85 | 26.75 | 25.60 | 23.70 |
| FMCG |
KinderJoy |
Gems Surprise Ball |
||
| Consumer connect | 9.25 | 8.85 | ||
| Delivery on promise | 9.00 | 8.75 | ||
| Brand Values | 9.00 | 8.80 | ||
| Total | 27.25 | 26.40 | 0.00 | 0.00 |
| Apparel-Online | WROGN |
Indigo Nation |
BreakBounce |
Haul |
| Consumer connect | 9.00 | 8.80 | 8.00 | 7.90 |
| Delivery on promise | 8.50 | 8.25 | 8.00 | 7.75 |
| Brand Values | 8.50 | 8.00 | 7.75 | 7.50 |
| Total | 26.00 | 25.05 | 23.75 | 23.15 |
| Online Services |
Swiggy |
Food Panda |
Zomato |
Dineout |
| Consumer connect | 9.00 | 9.00 | 9.00 | 8.55 |
| Delivery on promise | 9.00 | 8.99 | 8.85 | 8.45 |
| Brand Values | 8.75 | 8.75 | 8.80 | 8.55 |
| Total | 26.75 | 26.74 | 26.65 | 25.55 |
| Education |
Laurus-School of Excellence |
Global Edge |
JUBILEE HILLS PUBLIC SCHOOL |
International School of Hyderabad |
| Consumer connect | 9.00 | 8.75 | 8.50 | 8.15 |
| Delivery on promise | 8.50 | 8.25 | 8.50 | 8.20 |
| Brand Values | 8.75 | 8.15 | 8.00 | 8.55 |
| Total | 26.25 | 25.15 | 25.00 | 24.90 |
| PVC Pipes |
Utkarsh Pipes |
Finolex |
AvonPlast |
Supreme |
| Consumer connect | 8.50 | 8.90 | 8.00 | 8.00 |
| Delivery on promise | 8.75 | 8.50 | 8.25 | 8.20 |
| Brand Values | 8.50 | 8.25 | 8.10 | 8.00 |
| Total | 25.75 | 25.65 | 24.35 | 24.20 |