WCRCINT Trends
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THE GOODNESS OF NEEM

Margo soap in India does not need any introduction. Margo, a household name across India, has been in production since 1920. Neem, which has been a part of the Indian…

RADIANCE BEYOND WHITENESS

Ujala, literally meaning brightness, is a leading fabric whitener that has registered tremendous growth over the last three decades. Ujala owes its success to smart marketing and pricing, coupled with…

FOR THAT ROUNDED, FLUFFY ROTI

ITC entered the branded flour market with the launch of Aashirvaad atta in May 2002 and within a short span became the number one brand in packaged atta across the…

CRUNCHY DELIGHT

The two major players Britannia and Parle were busy biting chunks of the national market among themselves, but with ITC foraying into the biscuit segment, a lot of that changed.…

INDONESIAN TREAT

Indomie is a brand of instant noodles by Indofood, the largest instant noodle manufacturer in Indonesia with a 72 per cent market share. “Indo” stands for “Indonesia” and “Mie” stands…

BECAUSE STAINS ARE GOOD

A pioneer in the Indian detergent powder market, Surf Excel has constantly upgraded itself over the years to answer the constantly changing washing needs of the Indian homemaker. It is…

CHEF’S DELIGHT

Round & shining pineapple slices, soft and tender lychees, perfect red cherries and Sun yellow Peaches; handpicked choice of mushrooms, golden tender corn, Garden peas and tender shoots of bamboo…

THE COOLING STAR

Providing cooling solutions across the globe, Blue Star is one of the most trusted brands in the domain of central air-conditioners. Fulfilling the needs of corporate, commercial and residential customers,…

A SPICY TREAT

Himadri Foods Limited has been in the business of spices for the last six decades. It started out by exporting spices to the premium markets of Europe and America. Later,…

COMPANION IN SICKNESS

Hicks supplies a comprehensive range of finely manufactured thermometers that ensure precise measurement of temperature. It is the market leader in medical instruments like clinical thermometers, digital thermometers, diagnostic products…