Scroll to top

THE TOUCH OF PERFECTION


INT+ WCRC - December 11, 2015 - 0 comments

mirageMirage is the flagship brand owned by MIRAGE CERAMICS PVT. LTD., a dynamic business house that has evolved over three decades. The company has grown from being one of the largest importers of ceramic wall tiles in India to being an iconic symbol of artistry and creativity in ceramic tiles manufacturing and flooring solutions.

Blaze of Brilliance
The company works closely with some of the brightest minds around the globe and have access to the best-in-class raw materials, technology and human capital in the ceramic industry. Mirage offers customized products and solutions that’s synonymous with the words ‘Quality’, ‘Design’ and ‘Perfection’.

Engagement that Enthralls
Mirage is a testimony to the company’s ever-growing passion for innovative styles, futuristic surfaces led by time-tested quality benchmarks and cutting-edge manufacturing expertise. For the new age consumer, Mirage brings the widest spectrum of ceramic products and solutions to complement discerning tastes and definitive lifestyles. Mirage is globally inspired. This means that all collections are borne out of international synergies between design, craft and development. As a result, Mirage has successfully mirrored International trends across product categories in India, keeping with the rapid changes experienced across the architectural and interior design landscape across India.

Faith Factor
Mirage has invested in a world-class manufacturing facility equipped with leading-edge production technologies at Tal, Daund in the district of Pune. Fully developed on an 16-acre plot with constructed area occupying 3,00,000 sq.ft, this comprehensive manufacturing facility houses two state-of-the art plants for Single fired vitrified rustic floor his is to certify that Malwa Mirage Ceramics Pvt. Ltd. The company has implemented ISO 14001:2004 approved.

Environmental Managementmirage-image
System for Design, Development, Production & Supply of Vitrified and Ceramic tiles.This demonstrates Mirage’s dedication to care for the environment using a framework that is comprehensive, systematic, planned and documented, thus providing complete environmental protection.

Innovedge
Mirage claims to be the first company in India to manufacture Glazed Vitrified Tiles. They can replicate stone, marble, metal, wood finishes. Mirage is planning to add to the product mix, By starting with a new plant of ceramic floor tiles which will cater to B-grade, C-grade and D-grade cities to improve the penetration. They are set for another plant in April 2016 for paving/slim tiles. Also they have started import of products like Double Charge, big formats GVT, Parking tiles, etc. from China, as instead of concentrating on Morbi, Which is available in China at same cost.

Brand Promise
The company upholds its significance by concentrating on values like Integrity, accountability, efficiency and consistency, which instigates its elevating spirit.

Power facts
1. Mirage is the flagship brand owned by MIRAGE CERAMICS PVT. LTD., a dynamic business house that has evolved over three decades.
2. The company is certified with ISO 14001:2004, and trusted for quality.
3. Mirage claims to be the first company in India to manufacture Glazed Vitrified Tile

Promise Beacon
1. The company’s new plant of ceramic floor tiles will cater to B-grade, C-grade and D-grade cities to improve the penetration.
2. Mirage offers customized products and solutions that’s synonymous with the words ‘Quality’, ‘Design’ and ‘Perfection’.
3. Mirage has world-class manufacturing facility equipped with leading-edge production technologies at Tal, Daund in the district of Pune.

Related posts