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Enso Group – Asia’s Most Trusted Brands 2021

Enso Group – Asia’s Most Trusted Brands 2021
Enso Healthcare

Selected as Asia’s Most Trusted Brands, Enso Group under the able leadership of Vinay and Vaibhav Maloo is a world class diversified conglomerate that is achieving growth through innovative work and management methods.

Enso Group

In Conversation with Vaibhav Maloo, Managing Director, Enso Group

COMPANY NAME: Enso Healthcare DMCC

PRODUCT/SERVICE OFFERING: Sputnik V, Sputnik Light

PROMOTER/DIRECTOR: Vinay Maloo

OPERATING COUNTRIES OF THE BRAND: Globally

COMPANY VISION & MISSION:

Mission

“To build and sustain global, profitable, diversified and dynamic growth ventures that creates enduring value for stakeholders and become a world leader across all our business segments.”

Vision

“To become a leading global player through world-class operating standards, innovation, committed resources and continuous improvement.”

CORE COLOUR COMBINATION OF THE BRAND: Red

MEANING OF LOGO OF THE BRAND: Circle of Enlightenment

PUNCHLINE OF THE BRAND: Enlightenment Life

MEDIUM OF PROMOTIONS USED TO PROMOTE THE BRAND IN THE LAST 2 YEARS: Media, Social Media

ETHOS OF THE BRAND: Stealth, universe, void

WHAT IS THE PERSONALITY OF THE BRAND: Global unicorn from India

Vinay Maloo Chairman Enso Group
Vinay Maloo, Chairman and Vaibhav Maloo, Managing Director, Enso Group

EXPLAIN THE 5 MOST CRITICAL SUCCESS FACTORS OF THE BRAND:

Our Ethos

Ethics

Financials

Recall

Sustainability

Enso Group

THE CORE VALUES THAT DRIVE THE BRAND:

Focus on sustainability

HOW DO YOU CONNECT WITH YOUR TARGET MARKET:

Our business is largely B2B

KEY PEOPLE POLICY IN THE COMPANY THAT DRIVES INTERNAL COMMUNICATIONS OF THE BRAND:

Inclusivity and diversity

Vinay Maloo Chairman Enso Group
Vinay Maloo, Chairman, Enso Group

IMPACT THAT THE BRAND HAS CREATED IN THE MINDS OF THE CONSUMERS:

Our brand positioning as a group with a niche in the hearts of our target audience.

MILESTONES OF THE BRAND IN THE LAST FIVE YEARS:

Reaching a high valuation based on our business assets as well as health top-line bottom line forecasts in the coming years.

Enso Group Corporate Video
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